A home base you own, for artists, agents and creators.
Your name is the business. We build the site or press kit, the content calendar and the campaigns around your releases or listings, and every account stays in your name.
What happens, in order.
Your Growth Plan fills this in with your own audit numbers and dates. Ad spend is always yours, paid straight to Google or Meta.
Music artists
- Stage 0
Foundation
Artist site or EPK, Spotify for Artists and Apple Music for Artists claimed, one consistent name, bio and photos, and the site in place of a link page.
- Stage 1
Attract
A content system around the music: four short videos a week, one long piece a month, and playlist pitching through the official editorial pitch only.
- Stage 2
Capture
Fan email and text list, and pre-save pages for every release.
- Stage 3
Convert
A release campaign from six weeks before to after the drop, show tickets and merch.
- Stage 4
Retain
Monthly drops, behind the scenes and a fan club.
- Stage 5
Refer
Features, collaborations and superfans who bring their friends.
Hard line. No bought streams, followers or playlist placements, ever. It breaks Spotify's and Instagram's rules and gets artists removed. Every plan says so in writing.
Real estate agents
- Stage 0
Foundation
Agent site with listing links, Google profile, reviews, and your brokerage name and licence disclosures on every page and ad.
- Stage 1
Attract
Three posts a week (market, neighbourhood, listing) and one ad test per listing on your own account.
- Stage 2
Capture
A home value or buyer guide lead magnet that feeds your CRM.
- Stage 3
Convert
Five-minute follow-up, an open-house system and video tours.
- Stage 4
Retain
A monthly past-client email and an anniversary touch.
- Stage 5
Refer
A referral program and partner lenders and movers.
Hard line. Your brokerage approves the advertising. We draft; you and your brokerage sign off before anything runs.
The standard, in fictional form.
These businesses and people do not exist. The sites show what a build for this door looks like.
Creators, athletes and speakers follow the artist plan with their own milestones.
Get your free growth audit.
One page, built from public information: your score, the top three gaps and three fixes. Yours to keep either way.